Have you ever just sat down to brunch on a quiet morning at home and had the doorbell ring? Have you ever opened your email and found 25 spam mails where someone was trying to sell you something? It makes you wish that the sales people of the world would just leave you to hell alone and let you get on with a nice weekend.
Now put yourself in the shoes of a good dev person who is not really looking for a new job. They have nothing that they really want to change about their life and they aren’t actually looking for a new job.
You are the sales person who is annoying them and trying to get them to notice you. They know quite well that you’re receiving a good commission so the standard mindset is that you’re using them to get a nice payday.
How would that make you feel? Would you be put off and looking for a way to get them out of your view? In most cases, that’s how your dev prospects feel.
Most of us as dev recruiters don’t take the time to put ourselves in the prospect or the candidates shoes. We don’t get why they might feel uncomfortable and why they might be uncomfortable putting their future in the hands of someone they don’t know and are not sure has their best interests at heart.
If you put yourself in the candidates shoes then you’ll take a different approach. You’ll show them somehow that while you are getting a paycheck you do genuinely care about the job you are filling and the person who will fill it. Your prospects do not want to be sold. They want to be considered and cared about and they want you to show them that your prospects or candidates are respected for their skills and their accomplishments.
If you’re looking for great candidates and you want them to really listen to you, it’s way past time to get over the old tired sales techniques and move on to something new and something different… something that actually works.
Get creative and think seriously about what you would want if you were a candidate and then offer that something new and unique to them. You might be surprised how well it works.